Author Archive for Efficio Inc.

Effició is an entrepreneurship education company. Our education is for executives (CEO, CFO, COO, and Founders of small to medium sized businesses) who are ready to participate in advanced educational experiences including executive level learning, masterminding and execution of visionary business initiatives.

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How to Self Publish Your Book

How to Self Publish Your Book

February 1, 20150 Comments

Featured Educational Media Programming from Effició Radio Network REWIND: From the Real Women Archives. Interview with Bobbie Christmas…How to Self-Publish Your Book Sherese and Bobbie will outline strategic ways to not only write your book, but also how to self-publish it.  Listen to the show to have your book completed by the end of the year! […]

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The Business of Women’s Sexual Empowerment

The Business of Women’s Sexual Empowerment

January 11, 20150 Comments

REWIND: From the Real Women Archives. Empowerment, women’s sexuality, the business side of sex, we’re discussing it all!  Candida Royale and Sherese will explore Candida’s path to success and how she truly carved out an untapped market to become successful. Listen to the interview: To access brand new interviews and live conversations like this one […]

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Vanessa Lowry:  Maximizing Your Referral Program with Note-working

Vanessa Lowry: Maximizing Your Referral Program with Note-working

October 1, 20130 Comments

REWIND: From the Real Women Archives. As entrepreneurs, we must be in control of standard business practices or our business standards will be lowered.  Sherese Duncan and Vanessa Lowry of Profits in Progress (business has changed since the time of this interview) discuss how to maximize your referrals with note-working. As the past owner of […]

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Lorrie Morgan-Ferrero: Writing Copy to Generate Cash

Lorrie Morgan-Ferrero: Writing Copy to Generate Cash

September 3, 20130 Comments

REWIND: From the Real Women Archives. Sherese Duncan and Lorrie Morgan-Ferrero discuss how to create Red Hot Copy!  There is no other skill directly responsible for bringing more money into your business than copy-writing. Period.  Clear, concise, and credible writing is an essential element of any successful business communication, from ad copy to Web page […]

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Leroy Campbell:  Your Work Will Tell You Where to Go

Leroy Campbell: Your Work Will Tell You Where to Go

August 13, 20130 Comments

REWIND: From the Real Women Archives. Leroy Campbell and Sherese Duncan discuss the visual aspects of your business from an artist’s point of view.  What does this have to do with business?  It’s about shooting for something; we call it your vision.  But sometimes that vision is cloudy and you have to visualize what you […]

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Why Isn’t My Website Making Any Money?

Why Isn’t My Website Making Any Money?

June 5, 20130 Comments

Featured Educational Media Programming from Effició Radio Network REWIND: From the Real Women Archives. Join Sherese as she talks with Michele PW about 10 easy steps to make your website go Ka-Ching! Business owners who have spent thousands of dollars or hundreds of hours (or both) putting up a Web site only to find it doesn´t […]

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Dixie Speck:  Landscape to Escape

Dixie Speck: Landscape to Escape

June 1, 20130 Comments

REWIND: From the Real Women Archives. Sherese and Dixie Speck of Solterra Landscape discuss the landscaping business and how entrepreneurs can use the techniques of landscaping to get away from it all!  Very interesting interview. Solterra was established in 2004 to provide high-end landscaping services for residential properties, HOA-managed properties, and private schools.  They provide […]

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Missy DePew:  Social Networking for Mompreneurs

Missy DePew: Social Networking for Mompreneurs

May 1, 20130 Comments

REWIND: From the Real Women Archives. Sherese and Missy DePew of MomMe TV discuss social networking online, especially for mompreneurs.  (This show aired May of 2007 – very interesting to hear the details of social media as it was coming on the scene six years ago!) Missy DePew is an entrepreneur, a lover of creating […]

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Tracey Moore:  Finding Ways to Be Innovative

Tracey Moore: Finding Ways to Be Innovative

April 1, 20131 Comment

REWIND: From the Real Women Archives. Finding Ways to Be Innovative While Earning Money – Sherese talks with Tracey Moore, who is known within the entertainment industry as one of the stronger forces behind acting hopefuls through her role as celebrated acting coach and director.  Tracey shares some innovative ways she earned money while studying […]

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Janet Attard:  How to Use Information Sources on the Web

Janet Attard: How to Use Information Sources on the Web

February 1, 20130 Comments

REWIND: From the Real Women Archives. How to Use Information Sources on the Web – Sherese talks with Janet Attard of BusinessKnowHow.com about how to utilize information sources on the web.  This was recorded years ago but some of the techniques shared still hold true today. Janet is the author of two widely praised books […]

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