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Essence of Efficio UPDATE:  For Executive Level Entrepreneurs Only!

Essence of Efficio UPDATE: For Executive Level Entrepreneurs Only!

July 27, 20160 Comments

Welcome to the “Essence of Effició!”   Each issue, we’ll feature a part of Efficio that you may not know about.  This month we are featuring (new upgrades!!) to our Entrepreneur Subscriber Community. Hello executive entrepreneurs!  Join sophisticated discussions on how to get to the CORE of Everything! This has been a long-time coming and it […]

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Ask Effició: I’m having trouble starting a project, please help!

Ask Effició: I’m having trouble starting a project, please help!

July 9, 20160 Comments

Question:  I’m having trouble starting a project that I’ve been planning for some time.  I have everything I need but just can’t seem to get going – please help! **Have a business question?  Submit your question. Sherese Answer:   You’re probably overwhelmed and just need to get started.  Let’s review project management first: Small Business Project […]

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Essence of Effició #3:  School of Entrepreneurship Course Catalog

Essence of Effició #3: School of Entrepreneurship Course Catalog

June 25, 20160 Comments

Welcome to the “Essence of Effició!”   Each issue, we’ll feature a part of Efficio that you may not know about.  This month we are featuring our School of Entrepreneurship Courses. It’s time to STOP Robbing your Strategy to Pay the Bills! We know for a fact that entrepreneurs have a lot of questions and concerns […]

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4 Things Your Prospects Must Have to Become Your Customer

4 Things Your Prospects Must Have to Become Your Customer

June 23, 20160 Comments

It is important to remember that the CORE of marketing is your target market – the people. If you’re concentrating your efforts on your product or service only, you are going to completely miss the mark. The term target market is used because that specific market is the “bull’s eye” at which you aim all […]

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Preparing to Outsource

Preparing to Outsource

June 5, 20160 Comments

It is important to understand when to add individuals to your business model. Adding a new team member should be an easy transition – that is where organization comes in. Clearly defined processes such as workflow, work space, filing systems and other key functions in the business should be identified. Structure is one of the […]

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Three Common Reasons Your Small Business is Cash Poor

Three Common Reasons Your Small Business is Cash Poor

May 15, 20160 Comments

I’ve learned a lot about cash flow over the years and today’s article should shed some light on why the cash may not be coming in as quickly as you would like. Reason Number One:  You have great solutions that people need but they’re not what people want.   The key ingredient for building and […]

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Ask Effició: How to Set Personal Brand Goals

Ask Effició: How to Set Personal Brand Goals

May 10, 20160 Comments

Question: I’m having trouble organizing my brand goals. I have everything I need but just can’t seem to get going – please help! **Have a business question?  Submit your question. Sherese Answer: You’re probably overwhelmed and just need to get started. Let’s review a few things first: Personal Brand Management is the discipline of planning, […]

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Essence of Effició #2:  Conversation Cafe

Essence of Effició #2: Conversation Cafe

April 30, 20160 Comments

Welcome to the “Essence of Effició!”   Each issue, we’ll feature a part of Efficio that you may not know about.  This month we are featuring Conversation Café! We understand the full scope for an entrepreneur to excel.   As we continue to build businesses and create multiple streams of cash flow, there is work to be […]

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Technology Consultants Are Still Necessary

Technology Consultants Are Still Necessary

April 22, 20160 Comments

In today’s society, we are more connected than ever. We have all kinds of technological devices – Smartphones, Tablets, Laptops, Desktops, All-in One’s, etc.  Along with all these devices comes a lot of confusion on what is best. The challenge is, as a small business owner, how do you know what to purchase; especially when […]

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The Ultimate 90-Day Ramp Up Plan for Employees of Small Businesses

The Ultimate 90-Day Ramp Up Plan for Employees of Small Businesses

April 10, 20160 Comments

Are you currently working for a small business or entrepreneur?  If so, this article is for you! In the last few years, small businesses have become more attractive to those seeking careers.  This weeks article is for those of you who have secured a position with a small business (250 employees or less) and need […]

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