CEO Journal

Invest in a Transmogrifyer

Invest in a Transmogrifyer

January 6, 20180 Comments

My belief, and the brand of Effició, is that in order to become profitable and realize your ultimate business and personal vision with entrepreneurship — you have to get to the CORE of your business and build from that. Not everyone can help you do that and not everyone wants to get to the CORE. […]

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My Vision Was Blurry!!

My Vision Was Blurry!!

January 1, 20180 Comments

I’ve shared this story with many and it never gets old. It was fall 2005… A couple of months ago I woke up and was unable to see!  My vision was blurry, even with my glasses on.  I thought I was dying.  So many things went through my head – diabetes, glaucoma, or who knows […]

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Confession of a Small Business Addict

Confession of a Small Business Addict

December 28, 20170 Comments

Here’s how I first discovered I was addicted to my business… In my third year of business during the Fall, it was 3am in the morning and I suddenly woke up. I sat up straight and said, “OMG, I forgot to send out an email to the training coordinator for a presentation I’m presenting next […]

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Sharing All That I Know to be True

Sharing All That I Know to be True

December 10, 20170 Comments

Are You Ready to Get Transmogrified! With Me!! I am very excited that you’re here! I’ve been waiting (without knowing it) for over 18 years to share my personal stories and life long passions that has allowed me to become the person I love and the entrepreneur I respect. This is the beginning of my […]

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