You don’t have to run your business without ongoing long-term support. Start calculating your business risks instead of “flying by the seat of your pants.” Calculating business risks takes focus, discipline, and strategic direction; it’s time to invest in a strategic partner. Effició Education is your strategic path. We’ve been Read more…
We can no longer build our businesses based on mediocrity and (only) marketing. We have to do the right things in the right sequence and sell to the right target market with the right solution. It’s time to let go of shortcuts; those shortcuts will cut you every time! Your Read more…
If you’re selling to business customers, there’s an additional target market dimension you may not be aware of when suspecting and prospecting. Motivation to Buy! This may be familiar, however, as the market changes our customers’ knowledge increases. Therefore, motivations to “buy” can change. This article is part of Effició’s blueprint Read more…
It can be challenging to focus on today as the CEO. We tend to focus mostly on the tasks at hand without realizing our energy is somewhere else, our mind is on autopilot, and our focus is too tactical. As the CEO, tactical work is necessary, however, delegation, collaboration, and Read more…
This question presents a few areas to look at. First, here’s the original question: I’m so disconnected from my team! I don’t know what happened, I’ve tried everything including sending them to train but nothing is working. I know I’m supposed to be the leader but as a small company with Read more…
Our curriculum takes challenging topics and makes them simple to understand and apply. We also ensure our curriculum takes into account the adjustments needed as the market changes. We develop our curriculum based on the skills needed for leaders of small firms to allow room for expansion and upgrades. Acquiring Read more…
Acquiring revenue, cash flow, and market share leads to profits, however, maintaining consistent profits over time is even better! This article is part of Effició’s asked-and-answered series. In this blog series, we share the resources, tools, advice, and infrastructure changes you need to address without sacrificing your vision. Here are Read more…
STOP Robbing your Strategy to Pay the Bills We know for a fact that executives of small firms have a lot of questions and concerns – and need confidential resources to not only confide in but also who can provide solutions in real-time. Our Immersive Skill Builder Courses’ purpose Read more…
Research evolves your experience which translates to the experience you provide your team and your customers. This article is part of Effició’s asked-and-answered series. In this blog series, we share the resources, tools, advice, and infrastructure changes you need to address without sacrificing your vision. At some point, you have Read more…
Think about if you’re unmotivated overall or just within certain areas of your work life. This article is part of Effició’s asked-and-answered series. In this blog series, we share the resources, tools, advice, and infrastructure changes you need to address without sacrificing your vision. Working from a home can be Read more…