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Ask Effició:  I’m bringing in money, why do I need to build the infrastructure?

Ask Effició: I’m bringing in money, why do I need to build the infrastructure?

August 17, 20180 Comments

Question:  I’m bringing in money, why do I need to build the infrastructure? **Have a business question?  Submit your question. Sherese Answer:   Honestly, if you’re asking this question you may not be financially secure in your business.  All successful entrepreneurs implement, improve and adapt their infrastructures throughout the life of their business.  If you’ve […]

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5 Ways To Realize “There Is No Box!

5 Ways To Realize “There Is No Box!

March 7, 20170 Comments

TRANSMOGRIFICATION NOTE #3:  For the March challenge we are getting out of the box, getting over our fears, getting over ourselves and getting out of the way!!  To continue..here are 5 ways that realizing “there is no box,” will help YOU acquire the lifestyle you want through entrepreneurship — guaranteed. Realizing “there is no box!” will […]

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Ask Effició:  I hate my customers, help me!

Ask Effició: I hate my customers, help me!

August 5, 20160 Comments

Question:   I hate my customers, help me!  I know this is harsh but I really need to focus on getting customers I want vs. just hustling for the next dollar.  I’m lost and not sure how to upgrade my customer base. **Have a business question?  Submit your question. Sherese Answer:  Wow!  What a question.  I […]

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Ask Effició: I’m having trouble starting a project, please help!

Ask Effició: I’m having trouble starting a project, please help!

July 9, 20160 Comments

Question:  I’m having trouble starting a project that I’ve been planning for some time.  I have everything I need but just can’t seem to get going – please help! **Have a business question?  Submit your question. Sherese Answer:   You’re probably overwhelmed and just need to get started.  Let’s review project management first: Small Business Project […]

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Ask Effició: How to Set Personal Brand Goals

Ask Effició: How to Set Personal Brand Goals

May 10, 20160 Comments

Question: I’m having trouble organizing my brand goals. I have everything I need but just can’t seem to get going – please help! **Have a business question?  Submit your question. Sherese Answer: You’re probably overwhelmed and just need to get started. Let’s review a few things first: Personal Brand Management is the discipline of planning, […]

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