Getting to the CORE of Business is about engaging in a strategic process to create sustainable business operations. Our blueprint concept is designed to give you the infrastructure you need to protect you from outside forces that can hinder your progress.


There are a lot of ambitious leaders who are “ready to get to the CORE.” They’re building a profitable cash-rich business, however, they need structured entrepreneurial development that includes specific, relevant, and intrinsic solutions and support. To get to the core, you have to engage in a strategic journey that involves a systematic process. Not everyone can help you make the journey – go through systematic processes – and ultimately get to YOUR CORE, and not everyone wants to get to the CORE. Freedom, flexibility, and a perpetual bottom line are attainable; however, sustaining this level of attainment is the goal.

It takes Clear and Concise Action.

Clear and Concise action is centered around leading business operations and taking complete ownership of your role as the leader. Once you’ve taken ownership, it’s a matter of taking strategic action steps to create perpetual motion within your role and transferring those action steps to your business; in other words…you have to Get to the CORE of Your Business!

When we say, “getting to the CORE of business,” we’re referring to your responsibility as the leader, to build a solid business that produces income, cash, profits, and wealth consistently over time. To get to the CORE, you should engage in a strategic journey that involves a systematic process of development, planning, implementation, and execution.

Getting to the CORE of Business

The Process: The process of getting to the CORE can be lonely, confusing, and frustrating because you don’t know what’s there until you get there. Most leaders must take this journey alone before collaborating with their executive team.

Preparation: Preparing for your journey to the CORE is personal, specific, and unique. Therefore, it’s necessary to analyze your credentials, your skills, your knowledge, and your current business operations, to “see” how your role affects your business’ success.

Always know…The CORE is deep down near the roots of your foundation.

If you’re an ambitious industry-savvy leader and need to understand how to lead and operate your business venture beyond starting, growing, marketing, and working, then this course is for you!

Course Objectives

The first things we’ll tackle in this course are planning for strategic work, business model implementation, and evaluating business operations.

In this course, students will be equipped to:

  • Develop infrastructure elements and operational plans correctly.
  • Avoid the most common missteps to sustainability, more personal income, and business profits.
  • Increase cash flow by focusing on core competencies.
  • Measure and analyze the success of the business as a whole.
  • Design and implement an executive strategic blueprint.

Course Content

Section 1: Leading Business Operations
Section 2: Marketability, Culture, and Brand
Section 3: Building Blocks to Systems and Process Implementation
Section 4: Generating a Consistent Pool of Buyers

Skill Sets Covered: (those in bold)

Effició’s Nine Skill Sets of Entrepreneurial Visionaries (NSSEV)

  1. Adaptive
  2. Artistic
  3. Communication 
  4. Innovation
  5. Leadership 
  6. Managerial
  7. Social
  8. Technology
  9. Visionary

Credentialing and Registration:

Level: Blueprint
EEUs: .3
EDUs: 1.5
Course Dates: Quarterly (full schedule in the community section of our Learning Incubator)
Time: 10:30 AM-12:30 PM EST.
Format: Online Classroom and Interactive LMS
Materials: Digital Text and Workbook
*MP4 Video: Streaming and Download
Investment:  $Free for Community Members only

Learn about the full benefits of our learning community.

Prerequisites: None.

If you have any questions about this course or need to talk to an education team member, call our office at 866-934-2673 or email

It is encouraged that you attend the live class to get the full benefit of our education.

Getting to the CORE of Your Business™ will transform your thinking, upgrade your skills, and breathe new life into your business.

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